hmmm
All I really knew was that I had found the perfect place on the perfect wave, and I had remained there endlessly. Forever.
Allan Weisbecker, from In Search of Captain Zero: A Surfer’s Road Trip Beyond the End of the Road.
Facebook: Bad for your Marriage
December 21, 2009
It’s official. Facebook is bad for your marriage. We learn of this thanks to research conducted by Divorce Online. The online divorce service scanned its divorce petition database for the word ‘Facebook’ and found 989 instances of the word in some 5,000 petitions. That means that some 20% of divorce petitions cite Facebook as a factor, with spouses apparently often aggrieved by their partners having inappropriate online chat with third parties.
This probably isn’t a surprise, but is it bad news from Divorce Online’s point of view?
Pictured courtesy of Yummies 4 Tummies: a wedding cake, after joining Facebook.
M&S Christmas Ad Cleared of Sexism
December 15, 2009
![M&S Christmas Ad _09 Noemie Lenoir[4]](http://www.spada.co.uk/wp-content/uploads/2009/12/MS-Christmas-Ad-_09-Noemie-Lenoir4.jpg "M&S Christmas Ad _09 Noemie Lenoir[4]")
Blade is delighted by the news that Marks & Spencer’s Christmas ad has been cleared of sexism. Some 100 complaints were brought about the ad but the ASA manfully dismissed them all, concluding that Philip Glenister’s sense of Christmas – “That girl prancing around in her underwear” – was “unlikely to be interpreted as a negative comment on women in general or be seen as objectifying her”.
Thank goodness for common sense, but ‘that girl’ is actually French model Noemie Lenoir. Blade brings you this information in the spirit of Christmas, and trusts he will not now be accused of sexism.
X-Factor to Enter Politics?
December 15, 2009
Blade has a lot of time for Simon Cowell, the media mogul who brought us the X-Factor. Evil genius he may be, but he is undeniably very, very good at what he does. He’s also got a fine line in PR, handling his appearance on Newsnight with effortless ease and revealing that he is contemplating bringing a political X-Factor to our screens. What to make of this? Politics can be a tad more emotive than music, so feelings could run high, but then again, how about mixing the two things? Anyone for boy bands who keep it real and divas alive to the issues of the streets?
Image courtesy of Flickr user Leif Carlsen.
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In Joust
The Daily Mail brings us news that some dogs are as clever as toddlers. Apparently infallible scientific analysis reveals that they can understand up to 250 words and gestures, count to five and perform simple arithmetic. The Border Collie is the brightest of hounds, while the Bassett Hound is the dumbest.
The 3rd and 4th most [...]
About Spada
Knowledge Bank
In this article, Gavin Ingham Brooke and Rohit Grover of Spada examine the importance of marketing and PR in a downturn. This article was originally published in Solicitors Journal, Practice Management Supplement, 28 April 2009, and has been reproduced by kind permission.
Environmental Reporting: Trends in FTSE 100 Sustainability Reports
In the latest of our series of white papers, Spada Research examines trends in environmental reporting. The white paper is available for download here.
Now available for download here is Spada’s latest white paper. Entitled ‘The Laity Bytes Back’, the paper looks at Web 2.0 and the professions.
In this paper, published in the International Journal of Business and Economics, David Brock, Tal Yaffe and Mark Dembovsky scrutinise large law firms, their strategies and measures of their effectiveness.
In this article, Gavin Ingham Brooke, MD of Spada, looks at how US law firms should approach hiring a UK PR agency. The piece is reproduced from Strategies – The Journal of Legal Marketing by kind permission of the Legal Marketing Association.
Towards 2012 – The New Legal Landscape
Spada’s white paper on the impact of the Legal Services act is now available to download here. The research recently featured on the front page of the Law Society Gazette.
Information Inflation: Can the Legal System Adapt?
George L. Paul, a partner in Lewis and Roca, LLP and Jason R. Baron, Director of Litigation at the National Archives and Records Administration, discuss the “new inflationary dynamic” of information in this article from the Richmond Journal of Law and Technology. How do vast quantities of new writing forms challenge the legal profession, and how should lawyers adapt?
To suggest material for inclusion in Knowledge Bank, please e-mail us at spada@spada.co.uk or call + 44 207 269 1430