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A Neo-Linguistic Neologism?

January 11, 2010

A curio, this. Blade is forwarded a  press release proclaiming the virtues of Global Travel Writers’ new E-book Travel Writing and Travel Photography – From Dreams to Hard Reality. So far, so good. But among the book’s many virtues is a chapter on New Media which contains “exclusive material and advice on the latest Neo-Linguistic Programming (NLP) techniques that writers can use to enhance the appeal of their features to editors and ultimately, to readers”.

Don’t they mean Neuro-Linguistic? Or is Neo-Linguistic truly the last word in neologisms?

One Response to “A Neo-Linguistic Neologism?”

  1. AvatarGraham Simmons
    1

    As the sub-ignorant author of this press release, I plead guilty. The author of the chapter on Neuro-Lingusitic Programming, the Head of the Department of Communications at RMIT University in Melbourne, has severely reprimanded me for the error.

    Can you kindly let me have your E-mail address so that I can send you a complimentary review copy of the E-book?

    Thanks,

    Graham Simmons
    for Global Travel Writers

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