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	<title>Professional Services PR Firm</title>
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	<link>http://www.spada.co.uk</link>
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		<title>Seven of the Best Alternative Professionals</title>
		<link>http://www.spada.co.uk/seven-of-the-best-alternative-professionals/</link>
		<comments>http://www.spada.co.uk/seven-of-the-best-alternative-professionals/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 16:35:29 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6468</guid>
		<description><![CDATA[Seven of the world's best extreme sports athletes. They're extremely professional, too]]></description>
			<content:encoded><![CDATA[<p>Susan Casey&#8217;s new book, <a href="http://www.randomhouse.com/catalog/display.pperl/9780767928847.html">The Wave</a>, is soon to be published. It brilliantly illumines the world of professional big wave surfing, at the same time as exploring the phenomenon of rogue waves (specifically, those which top 100ft).</p>
<p>Suitably inspired, we thought we&#8217;d take a look at a different kind of professionalism than is usually to be found on these pages. Those featured in our magnificent seven of alternative professionals may not wear suits for a living, still less spend their time in the boardroom, but they couldn&#8217;t do what they do if they weren&#8217;t every bit as dedicated, focused, driven and downright professional as those at the helm of a City law firm, finance house or PR company.</p>
<p><strong>1. <a href="http://www.lairdhamilton.com/">Laird Hamilton</a></strong></p>
<p>Hamilton is the star of The Wave, and no wonder. Based on the Hawaiian island of Kauai, the man is a force of nature, a 6&#8243;3&#8242; powerhouse who makes big wave surfing look like a walk in the park. But it isn&#8217;t. The wave known as Teahupoo, surfed by Hamilton in Tim McKenna&#8217;s picture below, is a killer. Only years of focus, training and preparation make Hamilton able to ride this wave with such aplomb.</p>
<p><img class="alignnone size-full wp-image-6472" title="laird-hamilton-teahupoo-677" src="http://www.spada.co.uk/wp-content/uploads/2010/08/laird-hamilton-teahupoo-677.jpg" alt="" width="542" height="542" /></p>
<p><strong>2. Danny Way</strong></p>
<p>Warning: do not watch <a href="http://www.youtube.com/watch?v=js40oQFAq80">this footage</a> if you are afraid of heights (and squeamish). American skateboarding star Danny Way has been rebuilt more times than the bionic man. He&#8217;s also made a small fortune from a sport so often wrongly derided as &#8216;for kids&#8217;. Definitely not one for a suit and tie, Way nevertheless deserves respect &#8211; as much as he would appear to need a permanent personal medical staff.</p>
<p><img class="alignnone size-full wp-image-6474" title="DannyWayBARamp1Kanights" src="http://www.spada.co.uk/wp-content/uploads/2010/08/DannyWayBARamp1Kanights.jpg" alt="" width="542" height="542" /></p>
<p><strong>3. Shane McConkey</strong></p>
<p>Professional skier Shane McConkey died in March 2009 while skiing in the Dolomite Mountains in Italy. His death robbed the world of extreme sports of an athlete known for combining <a title="BASE jumping" href="http://en.wikipedia.org/wiki/BASE_jumping">BASE jumping</a> with skiing, as seen in such feats  as skiing into a BASE jump off the <a title="Eiger" href="http://en.wikipedia.org/wiki/Eiger">Eiger</a>. RIP.</p>
<p><img class="alignnone size-full wp-image-6476" title="Shane_McConkey(BASE_Race08)" src="http://www.spada.co.uk/wp-content/uploads/2010/08/Shane_McConkeyBASE_Race08.jpg" alt="" width="542" height="542" /></p>
<p><strong>4. <a href="http://www.shaunwhite.com/">Shaun White</a></strong></p>
<p>There are those who say that White, snowboarder extraordinaire, has the kind of hair that is inimical to success. We say, like <em><a title="Forbes" href="http://en.wikipedia.org/wiki/Forbes">Forbes</a></em> magazine, that if White earned $9  million from his endorsements in 2008 alone, what&#8217;s he worth now? We also say: don&#8217;t try what White does at home. Or anywhere, really.</p>
<p><img class="alignnone size-full wp-image-6484" title="shaun-white-snowboarding-images-20080528002441634_640w" src="http://www.spada.co.uk/wp-content/uploads/2010/08/shaun-white-snowboarding-images-20080528002441634_640w.jpg" alt="" width="542" height="542" /></p>
<p><strong>5. <a href="http://www.dannymacaskill.co.uk/">DannyMacaskill</a></strong></p>
<p>If BMX riding is jejune, does it matter? Not to Macaskill, a man who&#8217;s worth a lot of money thanks to his <a href="http://www.youtube.com/watch?v=Z19zFlPah-o">remarkable ability on a bike</a>.</p>
<p><img class="alignnone size-full wp-image-6488" title="dannymacaskill" src="http://www.spada.co.uk/wp-content/uploads/2010/08/dannymacaskill.jpg" alt="" width="542" height="542" /></p>
<p><strong>6. Lynn Hill</strong></p>
<p>There are rock climbers, and there&#8217;s Detroit-born Lynn Hill, the woman who made the <a title="First free ascent" href="http://en.wikipedia.org/wiki/First_free_ascent">first free ascent</a> of  the infamous <a title="Nose Route" href="http://en.wikipedia.org/wiki/Nose_Route">Nose Route</a> on <a title="El Capitan" href="http://en.wikipedia.org/wiki/El_Capitan">El  Capitan</a> in Yosemite Valley. Currently sponsored by the <a title="Patagonia (clothing)" href="http://en.wikipedia.org/wiki/Patagonia_%28clothing%29">Patagonia</a> gear and clothing company, Hill has done it all, taking phenomenal risks in the pursuit of her calling. Take a look at the intensity of her gaze: this woman would have been a genius at whatever she&#8217;d chosen to do.</p>
<p><img class="alignnone size-full wp-image-6490" title="lynn-hill" src="http://www.spada.co.uk/wp-content/uploads/2010/08/lynn-hill.jpg" alt="" width="542" height="542" /></p>
<p><strong>7. <a href="http://www.dallasfriday.com/">Dallas Friday</a></strong></p>
<p>She has the best name of any sportsperson, ever. She also looks pretty good, too, and is even better at her chosen discipline, wakeboarding. And discipline is the name of the game: as with everyone here, however <em>outre</em> their worlds, however extreme their sports, if they weren&#8217;t disciplined they&#8217;d not only be impoverished but also, quite possibly, dead. Respect.</p>
<p><img class="alignnone size-full wp-image-6495" title="DallasFriday" src="http://www.spada.co.uk/wp-content/uploads/2010/08/DallasFriday.jpg" alt="" width="542" height="542" /></p>
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		<title>Hats off to the News of the World</title>
		<link>http://www.spada.co.uk/hats-off-to-the-news-of-the-world/</link>
		<comments>http://www.spada.co.uk/hats-off-to-the-news-of-the-world/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 10:01:40 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Legal Business]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6480</guid>
		<description><![CDATA[Mahmmod strikes again - but what price a normal life for the brilliant reporter?]]></description>
			<content:encoded><![CDATA[<p>Fantastic sting by the <a href="http://www.newsoftheworld.co.uk/news/924349/Cricket-in-the-dock-as-we-expose-betting-scandal-England-Pakistan-Test.html">News of the World</a>, whose legendary undercover reporter, Mazher Mahmood, has <a href="http://edition.cnn.com/2010/WORLD/europe/08/28/uk.cricket.scam/index.html?eref=edition_europe&amp;utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+rss%2Fedition_europe+%28RSS%3A+Europe%29#fbid=U5gPgIbMFLY&amp;wom=false">pierced the heart</a> of some disgraceful match-fixing in professional cricket. Hats off, yet again, to Mahmood, but, strangely, we feel slightly sorry for him. Will he ever be able to retire into the sun and live a normal life? Somehow we rather doubt it.</p>
<p><em>Pictured: something which is decidedly not cricket.</em></p>
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		<title>Judge Dread, truly dread</title>
		<link>http://www.spada.co.uk/judge-dread-truly-dread/</link>
		<comments>http://www.spada.co.uk/judge-dread-truly-dread/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 20:18:29 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Legal Business]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6461</guid>
		<description><![CDATA[In America, judges do not take prisoners]]></description>
			<content:encoded><![CDATA[<p>An Englishman&#8217;s home is his castle. This ancient tenet of English society means that when a burglar breaks into an Englishman&#8217;s home (or castle), the homeowner, or feudal Lord, is entitled to defy him. The tools of defiance are many and varied but include diplomacy (&#8220;isn&#8217;t it past your bedtime?&#8221;), wheedling (&#8220;please, my good fellow, won&#8217;t you go away?&#8221;), lies (&#8220;see that castle across the street? It&#8217;s full of gold bullion&#8221;) and weaponry (&#8220;is that a nuclear missile in my pocket, and why aren&#8217;t you terrified to see me?&#8221;).</p>
<p>This last, however, causes problems. When a homeowner, eager to defend his castle, shoots a burglar, all hell breaks loose. Tabloid hacks break out in sweats as they find themselves compelled to blame European laws and the politically correct for daring to wonder whether such force was necessary when, really, all that is in issue is whether shooting dead an intruder was proportionate to the perceived threat and context.</p>
<p>In the US, this question was recently answered in the affirmative by the excellently named <a href="http://www.abajournal.com/news/article/judge_65_shoots_and_kills_4_am_intruder_at_his_home/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=ABA+Journal+Top+Stories">Judge Carlisle Overstreet</a>. The <a href="http://www.augustaga.gov/index.aspx?NID=811">65-year-old judge</a> shot and killed an unarmed bandana-wearing burglar after the man broke into his home and started coming upstairs. According to the estimable <a href="http://legalblogwatch.typepad.com/legal_blog_watch/2010/08/judge-shows-burglar-some-georgia-justice.html">Legal Blog Watch</a>, the dead burglar, John Howard Jr. (who, says the <em><a href="http://chronicle.augusta.com/latest-news/2010-08-20/burglar-shot-breaking-judge-overstreets-home" target="_blank">Augusta Chronicle</a></em>, delighted in the nickname &#8216;Killa&#8217;), was one of two men who  broke into the judge&#8217;s house in the early hours of the morning. The other, William Omar  Jacobs, <a href="http://chronicle.augusta.com/news/metro/2010-08-23/suspect-overstreet-break-denied-bond" target="_blank">turned himself in</a> and was denied bail.</p>
<p>This sorry or inspirational tale begs a question. If it had happened here, would it be the first time in recorded history that a judge had killed a burglar? In fact, is this unprecedented across the pond, too? And more to the point, if anyone says the judge acted disproportionately and that he really shouldn&#8217;t be canonized, are they politically correct stooges from a morally abased, utterly bankrupt European superstate (or something like that: we confess that tabloidese eludes us)?<em><br />
</em></p>
<p><em>Pictured: a judge says &#8220;Clint Eastwood isn&#8217;t the only one who likes large handguns.&#8221; But note: she&#8217;s not <a href="http://www.youtube.com/watch?v=mHARA3V1gs0">Carlisle</a> Overstreet.<br />
</em></p>
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		<title>Neither a lender nor a lawyer be</title>
		<link>http://www.spada.co.uk/neither-a-lender-nor-a-lawyer-be/</link>
		<comments>http://www.spada.co.uk/neither-a-lender-nor-a-lawyer-be/#comments</comments>
		<pubDate>Sun, 22 Aug 2010 20:38:25 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Legal Business]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6456</guid>
		<description><![CDATA[Has the recession got lawyers on the run?]]></description>
			<content:encoded><![CDATA[<p>Mindful of Bill Gates&#8217; aphorism to the effect that <em>We always overestimate the change that will occur in the  next two years and underestimate the change that will occur in the next  ten, </em>we find ourselves struck by the following headline in this weekend&#8217;s <em>FT</em>:</p>
<p><strong>LENDER CHASES LAWYERS FOR LOSSES</strong></p>
<p>The caps are ours, for we felt this headline was deserving of capitalisation. But equally, it is far from capital for the legal profession to be subject to such announcements. What price their continuance over the next two years, as the economy sinks yet further into the mire? Or have we fallen prey to the first limb of Gates&#8217; dictum?</p>
<p><em>Pictured: a rarely seen act among lawyers.</em></p>
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		<title>Privacy and sloppy journalism</title>
		<link>http://www.spada.co.uk/privacy-and-sloppy-journalism/</link>
		<comments>http://www.spada.co.uk/privacy-and-sloppy-journalism/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 08:24:09 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Legal Business]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6448</guid>
		<description><![CDATA[The media must do better when opining on judges and privacy]]></description>
			<content:encoded><![CDATA[<p>We are irked. Our ire rises, our teeth gnash, our loins are girded and our fists clenched. Why, oh why, does the media insist on peddling the line that judges are covertly creating a privacy law? Take <a href="http://www.guardian.co.uk/world/2010/aug/17/new-privacy-law-libdem-justice-minister">this</a>, from the <em>Guardian</em>, about Lib-Dem moves to introduce legislation on privacy:</p>
<p><strong>The Tory-Lib Dem coalition government is considering a new <a title="More from  guardian.co.uk on Privacy" href="http://www.guardian.co.uk/world/privacy">privacy</a> law rather than allowing judges  to create one by stealth, the justice minister Lord McNally hinted last  night. </strong></p>
<p>This is a nonsense. Judges are no more creating a privacy law by stealth than David Cameron is seriously going to take up surfing on his holiday to Cornwall. What judges are guilty of &#8211; the fiends &#8211; is applying precedent to the facts before them and ruling accordingly. Latterly, m&#8217;learned friends have utilised case law which dates back decades to try to preserve the privacy of their clients, at the same time as society has become ever more intrusive and prurient. Thus a privacy law has developed, but only because existing law has been applied to a new factual nexus.</p>
<p>Judges are not creating a privacy law by stealth. It is high time the media got its facts right.</p>
<p><em>Pictured courtesy of futurelawyer: an off-duty judge, going about his evil business.</em></p>
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		<title>Sex, lies and superinjunctions</title>
		<link>http://www.spada.co.uk/sex-lies-and-superinjunctions/</link>
		<comments>http://www.spada.co.uk/sex-lies-and-superinjunctions/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 08:43:28 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Legal Business]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6442</guid>
		<description><![CDATA[Is the identity of the latest footballer to obtain a superinjunction as secret as he (or she) would like?]]></description>
			<content:encoded><![CDATA[<p>And so another footballer rushes to court to obtain the dread <a href="http://www.guardian.co.uk/media/greenslade/2010/aug/17/medialaw-press-freedom">superinjunction</a>. We make no comment, save to note that sometimes, the tabloid press goes too far, while on others, celebrities can be a little too astute to their reputational glory. Oh, and that, among Fleet Street&#8217;s denizens, the footballer&#8217;s identity is likely to be as secret as Tony Blair&#8217;s love of after-dinner speaking. How long before it&#8217;s all over the blogosphere?</p>
<p><em>Pictured: a woman, perhaps involved in an affair with a footballer, perhaps not, counsels caution. </em></p>
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		<title>Diary of a Magazine Editor (8)</title>
		<link>http://www.spada.co.uk/diary-of-a-magazine-editor-8/</link>
		<comments>http://www.spada.co.uk/diary-of-a-magazine-editor-8/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 11:50:25 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6420</guid>
		<description><![CDATA[A bit of lateral thinking at the last saves the day]]></description>
			<content:encoded><![CDATA[<p><em><a href="http://www.alexwade.com">Alex Wade</a> puts his second issue of </em><em><a href="http://www.cornwalltoday.co.uk">Cornwall Today</a> to bed &#8211; and breathes a sigh of relief.</em></p>
<p>Only an editor knows the feeling. There you are, approaching press day, contentedly sailing along, liaising with the designers and proof-reader, checking copy and page layouts, serene in the knowledge that the magazine will not be published with any blank pages. And then, <em>eureka </em>(but not in a nice way): you discover that there are, in fact, two blank pages.</p>
<p>This happened to me six days before press day for the September issue, when I alighted upon the unfortunate fact that <em>Cornwall Today&#8217;s</em> &#8216;What&#8217;s On&#8217; slot had nothing in it. The slot is a not a listings page but rather a two-page interview with, say, a performer in a current show, or a profile of a contemporaneous event. To my horror, a final perusal of the flat-plan with the estimable Ed Andrews, the magazine&#8217;s main designer, revealed that while we had ably accommodated all manner of ads and what I believe are a number of interesting features, we&#8217;d forgotten to schedule anything in &#8216;What&#8217;s On&#8217;.</p>
<p>When I say &#8216;we&#8217;, I mean, of course, yours truly. What, though, to do?</p>
<p>Fortuitously, Jonny Nance, secretary of the <a href="http://www.stivesjumbo.com/">St Ives Jumbo Association</a>, had been in touch with me earlier in the week. He&#8217;d been keen for the magazine to cover the theft of the Association&#8217;s handmade trailer, which I&#8217;d duly done. But in talking to Jonny, it struck me that a feature on the Jumbos &#8211; fishing craft whose Cornish heyday was the 1880s, and which Jonny has revived &#8211; would be perfect for the magazine. Was there, though, a peg suitable for the &#8216;What&#8217;s On&#8217; remit?</p>
<p>Mercifully, there was. The St Ives Boats in the Bay festival returns on Saturday September 11, and the Jumbos &#8211; so named by way of ironic juxtaposition with London Zoo&#8217;s elephant of the same name, a major draw in the 1880s &#8211; will be taking centre-stage. But how to get the feature written?</p>
<p>Again fortuitously, the Jumbos were being sailed last weekend. Jonny confirmed that I could join them, so too that a photographer could come along too. But work commitments meant that while I could make the sail, it&#8217;d sit better to edit a piece rather than write it. Lady luck again came to the rescue: Caroline Davidson, a freelance whose work is excellent, was in the area and happy to climb aboard and take on writing duties.</p>
<p>By Monday morning, I&#8217;d edited a nice piece filed promptly by Caroline and we&#8217;d secured some excellent photographs by <a href="http://www.ocean-image.com">Mike Newman</a>. The &#8216;What&#8217;s On&#8217; pages were filled &#8211; and filled rather well. Indeed, I&#8217;d go so far as to say that the resulting feature is one of the strongest in the forthcoming September issue.</p>
<p>It&#8217;ll be on sale next Thursday, August 19, so readers can decide whether they agree then. Meantime, with press day happily behind me, my thoughts have turned to October&#8217;s <em>Cornwall Today</em> and beyond.  And guess what? I&#8217;ve filled the &#8216;What&#8217;s On&#8217; section already.</p>
<p><em>To subscribe to Cornwall Today, <a href="http://www.cornwalltoday.co.uk/index.php?option=com_wrapper&amp;view=wrapper&amp;Itemid=63">click  here</a>. For more information on the exquisite replica Jumbo boats, including how to become a member of the St Ives Jumbo Association, <a href="http://www.stivesjumbo.com/page17.htm">click here</a>.<br />
</em></p>
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		<title>From the sky in Skype to Skype in the courts</title>
		<link>http://www.spada.co.uk/from-the-sky-in-skype-to-skype-in-the-courts/</link>
		<comments>http://www.spada.co.uk/from-the-sky-in-skype-to-skype-in-the-courts/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 08:59:40 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
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		<guid isPermaLink="false">http://www.spada.co.uk/?p=6416</guid>
		<description><![CDATA[Skype: coming to a courtroom near you?]]></description>
			<content:encoded><![CDATA[<p>We recently wondered about Sky&#8217;s efforts to own the sky in <a href="http://www.skype.com">Skype</a>. Now we find that Skype is <a href="http://www.law.com/jsp/lawtechnologynews/PubArticleLTN.jsp?id=1202464820844&amp;rss=ltn&amp;src=EMC-Email&amp;et=editorial&amp;bu=Law.com&amp;pt=LAWCOM%20Legal%20Blog%20Watch&amp;cn=LAWCOM_LegalBlogWatch_20100812&amp;kw=ordering%20a%20mother">an acceptable means of ensuring familial contact upon parental separation</a>.</p>
<p>As <a href="http://www.law.com/jsp/lawtechnologynews/PubArticleLTN.jsp?id=1202464820844&amp;rss=ltn&amp;src=EMC-Email&amp;et=editorial&amp;bu=Law.com&amp;pt=LAWCOM%20Legal%20Blog%20Watch&amp;cn=LAWCOM_LegalBlogWatch_20100812&amp;kw=ordering%20a%20mother">Law Technology News</a> has it: <strong>A state judge in Suffolk County has ordered a mother to make her two  children available for Skype online video conferencing with their father  as a condition of her move to Florida. The decision marks the first reported New York case in which a judge has  ordered a relocating parent to facilitate Skyping &#8212; i.e., the use of  Skype conferencing software &#8212; between her children and her ex-spouse as  a condition of her move.</strong></p>
<p>Common sense, given the circumstances, but if Skype is taking over the world &#8211; and it is &#8211; perhaps the sky&#8217;s still the limit?</p>
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		<title>The Dangers of a (Google) Street View</title>
		<link>http://www.spada.co.uk/the-dangers-of-a-google-street-view/</link>
		<comments>http://www.spada.co.uk/the-dangers-of-a-google-street-view/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 08:47:44 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6411</guid>
		<description><![CDATA[Is Google Street View a good thing?]]></description>
			<content:encoded><![CDATA[<p><a href="http://news.yahoo.com/s/afp/20100811/tc_afp/usgermanyskoreaitinternetrightsgoogle">Google Street View</a>: is it a force for good? We wonder after a <a href="http://www.telegraph.co.uk/technology/google/7940937/Google-Street-View-dead-girl-sparks-panic-after-photographed-lying-down.html">schoolgirl&#8217;s prank</a> &#8211; she was photographed lying face down in a road, seemingly dead, on Google Street View &#8211; caused panic, consternation and much gnashing of teeth (not to mention, twitching of curtains).</p>
<p>&#8216;Twas merely a prank, and so all&#8217;s well that ends well, but what else could Google Street View unwittingly reveal? An errant liaison between two lovers? A visit from the bailiffs? A secret dressing up habit? The possibilities are endless. And, depending on your status, worrying.</p>
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		<title>The Shoot, They Score, They Look Rather Foolish</title>
		<link>http://www.spada.co.uk/the-shoot-they-score-they-look-rather-foolish/</link>
		<comments>http://www.spada.co.uk/the-shoot-they-score-they-look-rather-foolish/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 10:40:57 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Legal Business]]></category>

		<guid isPermaLink="false">http://www.spada.co.uk/?p=6406</guid>
		<description><![CDATA[Southampton FC score a PR own goal]]></description>
			<content:encoded><![CDATA[<p>What has possessed those at the helm of Southampton FC to <a href="http://www.thedrum.co.uk/news/2010/08/09/15094-has-southampton-fc-scored-a-publicity-own-goal-/">ban press photographers</a> from matches at its St. Mary&#8217;s stadium?</p>
<p>The consequence, thus far, is that Telegraph Media Group says it will boycott the club&#8217;s plan to make available syndicated photographs through The Digital South, the only accredited picture outlet, while the Sports Journalists&#8217; Association has called for a media blackout  of all pictures provided by Southampton FC. Other media organisations, similarly disenchanted with this development, are sure to follow suit.</p>
<p>There are PR own goals, and there are PR own goals. This, we feel, is a PR own goal.</p>
<p><em>Pictured courtesy of the <a href="http://www.themarketingdebate.co.uk/2010/search/tamar-expose-world-cup-sponsors-for-scoring-own-goals-in-search-%E2%80%93-then-score-one-themselves/">Marketing Debate</a>: an executive at Southampton FC demonstrates the club&#8217;s media and marketing strategy. </em></p>
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