hmmm
I don’t care what you say about me. Just be sure to spell my name wrong.
Barbra Streisand, 1942 – present, American singer and actress.
Google’s Street View – A Test for Legal PR
March 20, 2009
Google’s controversial “Street View” service service launched yesterday, creating an immediate challenge for a creative legal PR. We assume the internet giant has one, and that he or she is already working out how to counter the negative aspects of Google’s service, which provides panoramic street-level images of 25 cities.
Google says that it will obscure people’s faces and car’s numberplates, but for Simon Davies, the director of Privacy International, this isn’t enough. As he told the Independent: “The laws are very clear. Prior consent is required before people’s personal information can be captured and used by a commercial organisation. We don’t see why Google should be exempt from this.”
According to AFP, the 25 British cities covered are Aberdeen, Belfast, Birmingham, Bradford, Bristol, Cambridge, Cardiff, Coventry, Derby, Dundee, Edinburgh, Glasgow, Leeds, Liverpool, London, Manchester, Newcastle, Norwich, Nottingham, Oxford, Scunthorpe, Sheffield, Southampton, Swansea and York.
Don’t go to them if you’re an employee who should be at work elsewhere, a married person having affair who is supposed to be in Plymouth, or if you’re planning to rob a bank. Or, if you are in any of them, don’t do anything silly. You might find that your privacy is compromised.
Images courtesy of WebUrbanist, which has an interesting piece on Street View, USA-style.
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Knowledge Bank
In this article, Gavin Ingham Brooke and Rohit Grover of Spada examine the importance of marketing and PR in a downturn. This article was originally published in Solicitors Journal, Practice Management Supplement, 28 April 2009, and has been reproduced by kind permission.
Environmental Reporting: Trends in FTSE 100 Sustainability Reports
In the latest of our series of white papers, Spada Research examines trends in environmental reporting. The white paper is available for download here.
Now available for download here is Spada’s latest white paper. Entitled ‘The Laity Bytes Back’, the paper looks at Web 2.0 and the professions.
In this paper, published in the International Journal of Business and Economics, David Brock, Tal Yaffe and Mark Dembovsky scrutinise large law firms, their strategies and measures of their effectiveness.
In this article, Gavin Ingham Brooke, MD of Spada, looks at how US law firms should approach hiring a UK PR agency. The piece is reproduced from Strategies – The Journal of Legal Marketing by kind permission of the Legal Marketing Association.
Towards 2012 – The New Legal Landscape
Spada’s white paper on the impact of the Legal Services act is now available to download here. The research recently featured on the front page of the Law Society Gazette.
Information Inflation: Can the Legal System Adapt?
George L. Paul, a partner in Lewis and Roca, LLP and Jason R. Baron, Director of Litigation at the National Archives and Records Administration, discuss the “new inflationary dynamic” of information in this article from the Richmond Journal of Law and Technology. How do vast quantities of new writing forms challenge the legal profession, and how should lawyers adapt?
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