hmmm
I don’t care what you say about me. Just be sure to spell my name wrong.
Barbra Streisand, 1942 – present, American singer and actress.
Last Minute Web 2.0 Solution to Christmas Card Failure
December 24, 2008
Christmas is all but here, but its eve brings a problem. We speak not of the endless doom and gloom in all newspapers (for this is the season to be jolly, and we’re jolly well going to be jolly, thank you), but of the dread realisation that one has not sent all the cards that one should have done.
Here at Swordplay, we’re sure you know the feeling. You think you’ve sent cards to everyone, then on Christmas Eve the postman turns up with a sackful from people you’ve forgotten. It is a cruel blow, for you as much as them, but help is at hand. Thanks to the good folk at Elf Yourself, you can upload a photograph of yourself, add some music, email it and Bob’s your uncle. No need for recriminations, and everyone’s happy. Meanwhile, from everyone at Swordplay, have an excellent Christmas and a successful 2009.
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Knowledge Bank
In this article, Gavin Ingham Brooke and Rohit Grover of Spada examine the importance of marketing and PR in a downturn. This article was originally published in Solicitors Journal, Practice Management Supplement, 28 April 2009, and has been reproduced by kind permission.
Environmental Reporting: Trends in FTSE 100 Sustainability Reports
In the latest of our series of white papers, Spada Research examines trends in environmental reporting. The white paper is available for download here.
Now available for download here is Spada’s latest white paper. Entitled ‘The Laity Bytes Back’, the paper looks at Web 2.0 and the professions.
In this paper, published in the International Journal of Business and Economics, David Brock, Tal Yaffe and Mark Dembovsky scrutinise large law firms, their strategies and measures of their effectiveness.
In this article, Gavin Ingham Brooke, MD of Spada, looks at how US law firms should approach hiring a UK PR agency. The piece is reproduced from Strategies – The Journal of Legal Marketing by kind permission of the Legal Marketing Association.
Towards 2012 – The New Legal Landscape
Spada’s white paper on the impact of the Legal Services act is now available to download here. The research recently featured on the front page of the Law Society Gazette.
Information Inflation: Can the Legal System Adapt?
George L. Paul, a partner in Lewis and Roca, LLP and Jason R. Baron, Director of Litigation at the National Archives and Records Administration, discuss the “new inflationary dynamic” of information in this article from the Richmond Journal of Law and Technology. How do vast quantities of new writing forms challenge the legal profession, and how should lawyers adapt?
To suggest material for inclusion in Knowledge Bank, please e-mail us at spada@spada.co.uk or call + 44 207 269 1430