Lewis Silkin in a bout of Sea Fever

September 21, 2011
sea fever

The British Olympic sailing team has been selected. No surprise that Ben Ainslie, thrice an Olympic champion, is among those who are the first athletes named as Britain’s competitors for London 2012.

Sailing is one of Britain’s top sports for the Olympics. We regularly take to the podium in this event, and much hope rests on Ainslie & Co to ensure that Britain places fourth (or above) in the medal table.

Sailing is a popular pastime among lawyers, too, but we imagine that one London law firm in particular will be watching next summer’s contests with keen interest. Step forward Lewis Silkin, the firm known especially for its media and advertising practice. The Chancery Lane incumbents are not only busy advising on ambush marketing and other hardy perennials of major sporting events, they’re actually taking to the seas themselves tomorrow as both title sponsor and competitor in the Advertising, Brands and Communications (ABC) Cup 2011.

The ABC Cup is an annual sailing regatta which aims to raise money for Oxford-based Helen & Douglas House, the UK’s first children & young person’s hospice. Races start from Gunwharf Quays in Portsmouth, and apparently no experience is necessary. We wonder, then, if one or two eager young trainees will be experiencing their first taste of maritime law, Lewis Silkin-style – and rather envy them, if so. Some fresh south-westerlies are forecast, and the pleasure they will offer, aboard a zippy yacht, will certainly beat being in the office. For as John Masefield famously put it in Sea Fever:

I must go down to the seas again, to the lonely sea and the sky,
And all I ask is a tall ship and a star to steer her by,
And the wheel’s kick and the wind’s song and the white sail’s shaking,
And a grey mist on the sea’s face, and a grey dawn breaking.

I must go down to the seas again, for the call of the running tide
Is a wild call and a clear call that may not be denied;
And all I ask is a windy day with the white clouds flying,
And the flung spray and the blown spume, and the sea-gulls crying.

I must go down to the seas again, to the vagrant gypsy life,
To the gull’s way and the whale’s way, where the wind’s like a whetted knife;
And all I ask is a merry yarn from a laughing fellow-rover,
And quiet sleep and a sweet dream when the long trick’s over.


 

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If you’re Joey Barton, attack is not the best form of defence

May 17, 2012

Interesting times, these, in the life of Joey Barton.

If the violence displayed by the QPR captain at Manchester City last Sunday was remarkable, his subsequent conduct on Twitter has been astonishing. Barton appears to have radically reinterpreted the notion that attack is the best form of defence, lashing out at all and sundry via a series of tweets whose ultimate effect is entirely self-destructive.

In the past 24 hours, Barton has accepted one charge of violent conduct at the Etihad Stadium but denied another. The FA seems set to throw the book at him, and his club has declared that it will deal with the matter after the result of the FA investigation. Conspiracy theorists might conclude that QPR’s management team and board hope that the FA ban Barton for so long a period (four months and more) that their reported desire to rip up his contract can only be bolstered.

What, then, should Barton do? Should he:

(a) Keep his head down and say nothing, or

(b) Issue a sensible statement in which he acknowledges that both his conduct at the Etihad and subsequent tweets have brought QPR into disrepute, and

(c) Add an apology to said statement, or

(d) Go to Portugal, log onto Twitter and tweet that the world is against him but that he doesn’t care because everyone is a moron and he’s worked really hard to get where he is and if anyone is nasty to him again he is going to expose their secrets.

The answer is not (d).

The moral of the story is that if you’re a loose cannon, when you turn attack into defence there is a danger that you will blow yourself up.

Gunning foglessly for clarity

May 15, 2012

A fine piece, this, on Winston Churchill’s gift for language and the obscurantism that goes with so much corporate communication.

But wait, what’s this? Could this injunction have been phrased rather more successfully:

Be concrete, not abstract. Use metaphors to get your message across.

Metaphors are, by definition, not exactly concrete. But be that as it may: there is a lot of sound advice in Clare Lynch’s piece and a revelation, too. We had never heard of the Gunning Fog Index.  But it exists, and reveals the age at which someone would have to leave full-time education to understand given text.

We’re pleased to display our own Gunning Fog rating for the above words. That of the Churchill speech cited by Ms Lynch was 9.698.

The Gunning Fog index is 9.585

Spin at the Leveson Inquiry

May 9, 2012
Leveson witch hunt

The idea that Lord Justice Leveson and his Inquiry’s QC, Robert Jay, are in need of PR advice is intriguing.

Surely their respective tasks ought to be immune from spin? Then again, perhaps the way in which they execute them is deserving of some communications advice. Either way, times have changed. A similar inquiry from yesteryear (and such do exist) would surely not have been accompanied, albeit informally, by communications advice.

Pictured courtesy of this Flickr user: a portrait of the Leveson Inquiry.