Commercial Property Communications


What eventually appears in the press, and on the broadcast media, is an important success indicator for communications for commercial property firms. But that coverage needs to be grounded in a broader communications strategy. For the developers, lawyers, surveyors, valuers, planners, engineers and property consultants who work in property and commercial property, that means deciding on a coherent set of messages or propositions to be conveyed through all means.

Spada has helped its professional clients with effective managing via online content, thought leadership projects within the built environment, contact and debate with stakeholders and the people who shape the public policy agenda; and yes, of course, with the press as well. We think less all-embracing approaches to commercial property communications are likely to be found wanting.