I don’t care what you say about me. Just be sure to spell my name wrong.
Barbra Streisand, 1942 – present, American singer and actress.

Back in the old days, when e-mail first entered the workplace, many a legal brain was put to good use in drafting codes of practice to ensure that employees did not press ’send’ and commit themselves or, worse, their employers to something which could wreak havoc in PR terms or even provoke litigation.
The same now needs to happen with social media. E-mail is akin to snail mail these days, with Twitter offering instant communication and many companies having set up Facebook pages and blogs. In such a world, content may be king but not if it is defamatory, otherwise contrary to law or simply ill-judged.
There’s more on this at the Social Networking Law Blog.
Pictured courtesy of arthit: a social network analysis of a football field. Given the propensity of some sportsmen to get into trouble thanks to Twitter, m’learned friends could profitably draft a few codes of practice for them, too.
In this article, Gavin Ingham Brooke and Rohit Grover of Spada examine the importance of marketing and PR in a downturn. This article was originally published in Solicitors Journal, Practice Management Supplement, 28 April 2009, and has been reproduced by kind permission.
Environmental Reporting: Trends in FTSE 100 Sustainability Reports
In the latest of our series of white papers, Spada Research examines trends in environmental reporting. The white paper is available for download here.
Now available for download here is Spada’s latest white paper. Entitled ‘The Laity Bytes Back’, the paper looks at Web 2.0 and the professions.
In this paper, published in the International Journal of Business and Economics, David Brock, Tal Yaffe and Mark Dembovsky scrutinise large law firms, their strategies and measures of their effectiveness.
In this article, Gavin Ingham Brooke, MD of Spada, looks at how US law firms should approach hiring a UK PR agency. The piece is reproduced from Strategies – The Journal of Legal Marketing by kind permission of the Legal Marketing Association.
Towards 2012 – The New Legal Landscape
Spada’s white paper on the impact of the Legal Services act is now available to download here. The research recently featured on the front page of the Law Society Gazette.
Information Inflation: Can the Legal System Adapt?
George L. Paul, a partner in Lewis and Roca, LLP and Jason R. Baron, Director of Litigation at the National Archives and Records Administration, discuss the “new inflationary dynamic” of information in this article from the Richmond Journal of Law and Technology. How do vast quantities of new writing forms challenge the legal profession, and how should lawyers adapt?
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