The internet: a monster we cannot tame?

September 25, 2008

abu-graib-1.jpg

When one of the UK’s most respected columnists expresses his qualms about the internet and the uses to which it is put, we should take note. The man in question is Marcel Berlins, and he writes in this Guardian piece of his growing disquiet at way in which the web encourages “lies and deceit”. Berlins explains that anonymity is at the heart of the problem, and supports Estonian MEP Marianne Mikko’s contention that too many blogs are written with “malicious intentions or hidden agendas”. Mikko proposes that bloggers identify themselves and declare any interests they have in the issue they’re writing about, and Berlins finds himself siding with her:

[Mikko's] concerns should be taken seriously. We, the readers of blogs, do not, and normally cannot, know who lurks behind the funny nickname. We need more information about the writers so that we can decide how seriously to take their opinions. Has she a personal stake in whatever it is under discussion? Does he belong to a dodgy or extreme campaigning body? Is she the sister of the owner of the restaurant she’s recommending? Does he bear a personal grudge? We don’t know.

Berlins goes on to cite Sir Tim Berners-Lee’s worry that the internet facilitates the proliferation of cults. Berners-Lee, the man who created the world wide web, seems now to believe that websites should be subject to a kitemark system, by which their trustworthiness is proved. Berlins himself is not so sure, and still believes that “the advantages of allowing virtually unrestricted access to the net outweigh the undoubted negatives”. But he ends his musings with the spectre of the internet mutating, in 20 years, into “a monster we cannot tame”.

At first blush, none of this seems very Web 2.0. What has happened to transparency, collaboration and the free dissemination of information? Why is a professional writer even contemplating fetters on those who might wish to comment on his and other writers’ work? How can the inherent democracy of the web survive if barriers to entry are imposed? And yet perhaps Berlins’ qualms point to the essence of the right way to embrace all that the Web 2.0 world has to offer. If it is the case that now, as never before, the professional sector has an opportunity for the radical reinvention of its working methodology,  perhaps it is also incumbent upon professionals in this sphere to grapple with the dilemmas explored by Berlins. We cherish freedom of expression as the benchmark of a democratic, civilized society, but do we turn a blind eye to the unfettered abuse which is all too rife in the blogosphere? Should we accept this as par for the course, or should we say that those wishing to comment on a given topic reveal their identities, so that they are seen to stand by the courage of their convictions?

This is an area in which the professional sector can lead the way. Within living memory those of us who watch football can remember racist chants on the terraces; now, these have all but disappeared. Racism was kicked out of football by the administrators of the game, whose efforts chimed with the sentiment of those at its heart. No one wanted to hear foul racist rants; society had moved on. Could there be an analogy with the blogosphere? Here at Swordplay we suspect that few people really want to exist in an online world in which anonymous abuse is at every corner; those at the cutting edge of this sector should grasp the nettle, set an example – and, counter-intuitive though it might be, consider whether Mikko, Berners-Lee and Berlins might be onto something.

Image of Abu Graib sculpture courtesy of Tim Shaw, whose latest show, Casting a Dark Democracy, opens at the Kenneth Armitage Foundation on 30 September. See www.timshawsculptor.com for more information and meanwhile, consider this: Abu Graib was a truly monstruous moment in human history, but how much would we have known about it without the internet?

 

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If you’re Joey Barton, attack is not the best form of defence

May 17, 2012

Interesting times, these, in the life of Joey Barton.

If the violence displayed by the QPR captain at Manchester City last Sunday was remarkable, his subsequent conduct on Twitter has been astonishing. Barton appears to have radically reinterpreted the notion that attack is the best form of defence, lashing out at all and sundry via a series of tweets whose ultimate effect is entirely self-destructive.

In the past 24 hours, Barton has accepted one charge of violent conduct at the Etihad Stadium but denied another. The FA seems set to throw the book at him, and his club has declared that it will deal with the matter after the result of the FA investigation. Conspiracy theorists might conclude that QPR’s management team and board hope that the FA ban Barton for so long a period (four months and more) that their reported desire to rip up his contract can only be bolstered.

What, then, should Barton do? Should he:

(a) Keep his head down and say nothing, or

(b) Issue a sensible statement in which he acknowledges that both his conduct at the Etihad and subsequent tweets have brought QPR into disrepute, and

(c) Add an apology to said statement, or

(d) Go to Portugal, log onto Twitter and tweet that the world is against him but that he doesn’t care because everyone is a moron and he’s worked really hard to get where he is and if anyone is nasty to him again he is going to expose their secrets.

The answer is not (d).

The moral of the story is that if you’re a loose cannon, when you turn attack into defence there is a danger that you will blow yourself up.

Gunning foglessly for clarity

May 15, 2012

A fine piece, this, on Winston Churchill’s gift for language and the obscurantism that goes with so much corporate communication.

But wait, what’s this? Could this injunction have been phrased rather more successfully:

Be concrete, not abstract. Use metaphors to get your message across.

Metaphors are, by definition, not exactly concrete. But be that as it may: there is a lot of sound advice in Clare Lynch’s piece and a revelation, too. We had never heard of the Gunning Fog Index.  But it exists, and reveals the age at which someone would have to leave full-time education to understand given text.

We’re pleased to display our own Gunning Fog rating for the above words. That of the Churchill speech cited by Ms Lynch was 9.698.

The Gunning Fog index is 9.585

Spin at the Leveson Inquiry

May 9, 2012
Leveson witch hunt

The idea that Lord Justice Leveson and his Inquiry’s QC, Robert Jay, are in need of PR advice is intriguing.

Surely their respective tasks ought to be immune from spin? Then again, perhaps the way in which they execute them is deserving of some communications advice. Either way, times have changed. A similar inquiry from yesteryear (and such do exist) would surely not have been accompanied, albeit informally, by communications advice.

Pictured courtesy of this Flickr user: a portrait of the Leveson Inquiry.