Public Relations
Public Relations is not relations with the public. It is relations with all your publics, all those who hold some sort of ‘stake’ in your organisation and its future.
At Spada we take what you want to say and align it with what your audiences need or want to hear – or rather, with what they’re prepared to hear. From the first we grasp your Business Plan, grasp your Marketing Plan and grasp your Brand.
Then we look at your audiences and grasp their perceptions of your organisation. In order to help your message get through, we need to find out what your audiences think about you. Finally, we grasp what journalists will take (and what they will not).
Spada acts as the conduit between your organisation, the media and your audiences.